user_interest

Page Summary

A user interest is a particular interest-based vertical used for targeting.
The user interest resource provides details such as availability, launch status, name, resource name, taxonomy type, and IDs.
Fields like resource_name, name, taxonomy_type, and user_interest_id are selectable and filterable.
The user_interest.availabilities field provides output-only availability information and is repeated.
The launched_to_all field indicates if the user interest is available across all channels and locales and is filterable and sortable.

A user interest: a particular interest-based vertical to be targeted.

user_interest.availabilities
Field description	Output only. Availability information of the user interest.
Category	`ATTRIBUTE`
Data Type	`MESSAGE`
Type URL	`google.ads.googleads.v21.common.CriterionCategoryAvailability`
Filterable	False
Selectable	True
Sortable	False
Repeated	True

user_interest.launched_to_all
Field description	Output only. True if the user interest is launched to all channels and locales.
Category	`ATTRIBUTE`
Data Type	`BOOLEAN`
Type URL	`N/A`
Filterable	True
Selectable	True
Sortable	True
Repeated	False

user_interest.name
Field description	Output only. The name of the user interest.
Category	`ATTRIBUTE`
Data Type	`STRING`
Type URL	`N/A`
Filterable	True
Selectable	True
Sortable	True
Repeated	False

user_interest.resource_name
Field description	Output only. The resource name of the user interest. User interest resource names have the form: `customers/{customer_id}/userInterests/{user_interest_id}`
Category	`ATTRIBUTE`
Data Type	`RESOURCE_NAME`
Type URL	`N/A`
Filterable	True
Selectable	True
Sortable	False
Repeated	False

user_interest.taxonomy_type
Field description	Output only. Taxonomy type of the user interest.
Category	`ATTRIBUTE`
Data Type	`ENUM AFFINITY IN_MARKET MOBILE_APP_INSTALL_USER NEW_SMART_PHONE_USER UNKNOWN UNSPECIFIED VERTICAL_GEO`
Type URL	`google.ads.googleads.v21.enums.UserInterestTaxonomyTypeEnum.UserInterestTaxonomyType`
Filterable	True
Selectable	True
Sortable	True
Repeated	False

user_interest.user_interest_id
Field description	Output only. The ID of the user interest.
Category	`ATTRIBUTE`
Data Type	`INT64`
Type URL	`N/A`
Filterable	True
Selectable	True
Sortable	True
Repeated	False

user_interest.user_interest_parent
Field description	Output only. The parent of the user interest.
Category	`ATTRIBUTE`
Data Type	`RESOURCE_NAME`
Type URL	`N/A`
Filterable	True
Selectable	True
Sortable	True
Repeated	False