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layout page_v2
title Experian Real-Time ID Module
display_name Experian Real-Time ID Module
description Experian Real-Time ID Module
page_type module
module_type rtd
module_code experianRtdProvider
enable_download true
vendor_specific true
sidebarType 1

Experian Real-Time ID Module

{:.no_toc}

  • TOC {:toc}

Description

The Experian Real-Time ID Module appends digital identifiers to the bidding object. It's powered by the Experian graph.

Integration

1). Compile the Experian Real-Time ID Module along with your bid adapter and other modules

gulp build --modules="rtdModule,experianRtdProvider,..."

{:start="2"} 2. Use setConfig to instruct Prebid.js to initialize the Experian Real-Time ID Module, as specified below.

Configuration

This module is configured as part of the realTimeData.dataProviders object:

pbjs.setConfig({
  realTimeData: {
    auctionDelay: 300,
    dataProviders: [{
      name: 'experian_rtid',
      waitForIt: true,
      params: {
        accountId: 'ZylatYg',
        bidders: ['sovrn', 'pubmatic'],
        ids: { maid: ['424', '2982'], hem: 'my-hem' }
      }
    }]
  }
})

Parameters

{: .table .table-bordered .table-striped }

Name Type Description Default
name String Real time data module name Always 'experian_rtid'
waitForIt Boolean Set to true to maximize chance for bidder enrichment, used with auctionDelay false
params.accountId String Your account id issued by Experian
params.bidders Array List of bidders for which you would like data to be set
params.ids Record<string, Array or string> Additional identifiers to send to Experian RTID endpoint to aid with resolution

Contact

Reach out to realtime_identity@experian.com for more information.