diff --git a/docs/reference/feature-store-yaml.md b/docs/reference/feature-store-yaml.md
index 1aac166bd8b..f5cc1cecb0a 100644
--- a/docs/reference/feature-store-yaml.md
+++ b/docs/reference/feature-store-yaml.md
@@ -68,6 +68,14 @@ registry:
 | `path` | string | — | Connection string or file path |
 | `schema_mode` | string | `auto` | SQL registry only. `auto`: create tables on startup; `verify`: check tables exist, error if missing; `skip`: no DDL or verification. See [SQL Registry docs](registries/sql.md#schema-management-schema_mode). |
 | `mcp.enabled` | bool | `false` | Enable MCP (Model Context Protocol) on the REST registry server |
+| `serve_features_while_materializing` | bool | `false` | Keep serving a feature view's last-materialized values while it is in the `MATERIALIZING` state, instead of rejecting online requests during materialization |
+
+When `serve_features_while_materializing` is `true`, online serving continues for a
+feature view while `feast materialize` runs against a shared registry (which
+transitions the feature view to `MATERIALIZING`). This avoids serving interruptions
+from routine incremental materialization; feature views serve their
+last-materialized values until materialization completes. States that never had
+online data (e.g. `CREATED`, `GENERATED`) remain gated.
 
 When `registry.mcp.enabled` is `true`, the REST registry server exposes registry
 metadata (entities, feature views, feature services) as MCP tool endpoints for
diff --git a/sdk/python/feast/infra/registry/registry.py b/sdk/python/feast/infra/registry/registry.py
index 5737df06881..a16c4538a92 100644
--- a/sdk/python/feast/infra/registry/registry.py
+++ b/sdk/python/feast/infra/registry/registry.py
@@ -247,6 +247,12 @@ def __init__(
             else False
         )
 
+        self.serve_features_while_materializing = (
+            registry_config.serve_features_while_materializing
+            if registry_config is not None
+            else False
+        )
+
         self.cache_mode = (
             registry_config.cache_mode if registry_config is not None else "sync"
         )
diff --git a/sdk/python/feast/infra/registry/sql.py b/sdk/python/feast/infra/registry/sql.py
index 4f1b6c174f0..c2b57d06cf1 100644
--- a/sdk/python/feast/infra/registry/sql.py
+++ b/sdk/python/feast/infra/registry/sql.py
@@ -376,6 +376,9 @@ def __init__(
         self.enable_online_versioning = (
             registry_config.enable_online_feature_view_versioning
         )
+        self.serve_features_while_materializing = (
+            registry_config.serve_features_while_materializing
+        )
         super().__init__(
             project=project,
             cache_ttl_seconds=registry_config.cache_ttl_seconds,
diff --git a/sdk/python/feast/repo_config.py b/sdk/python/feast/repo_config.py
index 54e7b2f5d68..3ffbf279966 100644
--- a/sdk/python/feast/repo_config.py
+++ b/sdk/python/feast/repo_config.py
@@ -203,6 +203,15 @@ class RegistryConfig(FeastBaseModel):
         online store table and can be queried independently. Version history
         tracking in the registry is always active regardless of this setting. """
 
+    serve_features_while_materializing: StrictBool = False
+    """ bool: Allow online serving to continue for a feature view while it is in
+        the ``MATERIALIZING`` state. When ``feature_store.materialize()`` runs against
+        a shared registry it transitions the feature view to ``MATERIALIZING`` and
+        commits that state, which otherwise causes concurrent feature servers to
+        reject requests until materialization completes. When True, feature views in
+        the ``MATERIALIZING`` state keep serving their last-materialized values.
+        Truly-unavailable states (e.g. ``CREATED``, ``GENERATED``) remain gated. """
+
     mcp: Optional[McpRegistryConfig] = None
     """ McpRegistryConfig: MCP (Model Context Protocol) configuration for the registry REST server. """
 
diff --git a/sdk/python/feast/utils.py b/sdk/python/feast/utils.py
index 4f8d18ad080..aa04380728d 100644
--- a/sdk/python/feast/utils.py
+++ b/sdk/python/feast/utils.py
@@ -1333,9 +1333,20 @@ def _append_or_merge_source_fv(fv_with_projection: "FeatureView") -> None:
         if hasattr(fv, "state"):
             from feast.feature_view import FeatureViewState
 
-            if isinstance(fv.state, FeatureViewState) and fv.state not in (
+            servable_states = {
                 FeatureViewState.STATE_UNSPECIFIED,
                 FeatureViewState.AVAILABLE_ONLINE,
+            }
+            # When 'serve_features_while_materializing' is enabled, keep serving
+            # the last-materialized values while a feature view is MATERIALIZING,
+            # so routine incremental materialization against a shared registry does
+            # not interrupt concurrent feature servers (see issue #6780).
+            if getattr(registry, "serve_features_while_materializing", False):
+                servable_states.add(FeatureViewState.MATERIALIZING)
+
+            if (
+                isinstance(fv.state, FeatureViewState)
+                and fv.state not in servable_states
             ):
                 raise ValueError(
                     f"Feature view '{name}' is in state '{fv.state.name}' "
diff --git a/sdk/python/tests/unit/test_feature_view_state.py b/sdk/python/tests/unit/test_feature_view_state.py
index 3af91b3b469..8e161a080a4 100644
--- a/sdk/python/tests/unit/test_feature_view_state.py
+++ b/sdk/python/tests/unit/test_feature_view_state.py
@@ -4,6 +4,7 @@
 
 import pytest
 
+from feast import utils
 from feast.data_format import AvroFormat, ParquetFormat
 from feast.data_source import KafkaSource
 from feast.entity import Entity
@@ -431,3 +432,52 @@ def test_materialize_disabled_fv_by_name_raises(self, local_feature_store):
                 end_date=datetime.utcnow(),
             )
         store.teardown()
+
+
+# ---------------------------------------------------------------------------
+# Serving lifecycle gate: serve_features_while_materializing
+# ---------------------------------------------------------------------------
+
+
+class _StubRegistry:
+    """Minimal registry stub exposing what _get_feature_views_to_use needs."""
+
+    def __init__(self, fv, serve_features_while_materializing=False):
+        self._fv = fv
+        self.serve_features_while_materializing = serve_features_while_materializing
+
+    def get_any_feature_view(self, name, project, allow_cache=False):
+        return self._fv
+
+
+class TestServeWhileMaterializingGate:
+    def _fv_in_state(self, state):
+        fv = _simple_feature_view()
+        fv.state = state
+        return fv
+
+    def test_materializing_blocked_by_default(self):
+        registry = _StubRegistry(self._fv_in_state(FeatureViewState.MATERIALIZING))
+        with pytest.raises(ValueError, match="cannot serve features"):
+            utils._get_feature_views_to_use(registry, "default", ["test_fv:f1"])
+
+    def test_materializing_served_when_flag_enabled(self):
+        registry = _StubRegistry(
+            self._fv_in_state(FeatureViewState.MATERIALIZING),
+            serve_features_while_materializing=True,
+        )
+        fvs, _ = utils._get_feature_views_to_use(registry, "default", ["test_fv:f1"])
+        assert [fv.name for fv in fvs] == ["test_fv"]
+
+    def test_available_online_served_regardless_of_flag(self):
+        registry = _StubRegistry(self._fv_in_state(FeatureViewState.AVAILABLE_ONLINE))
+        fvs, _ = utils._get_feature_views_to_use(registry, "default", ["test_fv:f1"])
+        assert [fv.name for fv in fvs] == ["test_fv"]
+
+    def test_created_still_blocked_even_with_flag(self):
+        registry = _StubRegistry(
+            self._fv_in_state(FeatureViewState.CREATED),
+            serve_features_while_materializing=True,
+        )
+        with pytest.raises(ValueError, match="cannot serve features"):
+            utils._get_feature_views_to_use(registry, "default", ["test_fv:f1"])